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Category Archives: Content Marketing

How Contextual Advertising Works

When you go to a search engine and look for information on certain keywords, you usually notice links or banners that pop up once you open a webpage. These links and banners are examples of contextual advertising. They are in context with that of what you are looking for. If you are looking for products […]

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Content Marketing And Its Benefits

Content marketing is more on using any media to provide valuable and significant information to the buyer or customer. It is far beyond sales pitching and sales talking. Customers are almost always familiar with how sales really work so what happens every time they hear a trigger ‘sales’ word is they shun the idea of […]

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